Jul 23 2009

Cost per Thousand Impressions – CPM

So you have seen the CPM initials around, and can’t put the words to the letters.  Well, CPM stands for Cost per Thousand Impressions (yes I know neither Thousand nor Impressions start with M).  It is a way to pay for advertising.  Basically the number of impressions a specific ad gets is then used to calculate [...]

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